Back to where it all began for the 30th Gala.
MadHatter’s Fundraiser with ‘Alice in Wonderland’ Theme
Client — MacEwan University
Project Scope — Research, Communication Strategy, Logo Design, Event Graphics, Advertising and Marketing Collateral.
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In honour of the 30th Anniversary of the event, we went back to where it all started - the MadHatter and Alice in Wonderland. With a re-imagining of the classic John Tenniel Alice illustrations and custom lettering, people who had not attended the event in some time were enticed to be a part of the 30th Anniversary fundraising festivities. By all accounts, a terrific night for everyone involved.
